Dear EuropaMan,
What are Nootropics? A longtime client of mine inquired about them, stating they are for “brain gains,” but I am not very familiar with their benefits. Do they actually work?
– Poe, Gym Owner

Dear Poe,
I’m a fan of Nootropics, because our mental performance largely determines our physical output. The body will not go where the mind doesn’t lead it, right? First, let me explain that Nootropics is a Greek word meaning ‘Toward the mind.’ Our friend Webster defines the nootropic as a substance that enhances cognition and memory and facilitates learning. And he’s right, as usual. Essentially, Nootropics are brain boosters. They are compounds that enhance cognition. They help increase reflexes, general well being, and learning potential. Who wouldn’t want that?

What are the brain boosting benefits?

• Improved reaction
• Increased information processing
• Increased alertness
• Reduced tiredness
• Less mental fatigue
• Supports a healthy response to stress
• Increases dopamine levels
• Improves focus
• Promotes feelings of happiness
• Increases relaxation

There aren’t many supplements that promise to make you smarter. No wonder Nootropics are becoming increasingly popular at a time when people feel pressured to be even more productive with less time. Supplements that are made of nootropics come from sources like caffeine, vitamins B6 and B12. Perhaps the most familiar source is green tea, known for its antioxidant content. L-theanine is an amino acid found in green tea and when combined with caffeine, it can fuel the powerful combination of concentration and productivity.

Sources for Nootropics Supplements:

• Green Tea
• Fish Oil
• Caffeine
• Resveratrol
• L-Carnitine
• Vitamin B12
• Creatine

Just like any supplement selection, it can be tough to know what will work most effectively for your customers. Call your Europa Sales representative to ask about our best sellers.

Yours in Good Health,


P.S. Got a question regarding your business or the industry? Email [email protected]