Author: Website Team

Showmanship At Its Finest

There are few places in this world where you can witness magnificent showmanship like Las Vegas and the Mr. Olympia stage. When these two worlds collide, it’s an incredible feat. We would like to take a moment to celebrate both, because this year, these two worlds are coming together for us like never before. 45 Years – Only 12 Winners The Mr. Olympia is widely recognized as one of the most prestigious professional bodybuilding events in the industry. And rightfully so. Only a dozen individuals have captured the title in its 45-year history. In 2014, the event covered 500,000...

Read More

Spread Your Success

These days, healthy food doesn’t have to taste, um, healthy. Your customers will do anything to make eating right taste so wrong. Let’s be honest, after awhile, we all grow weary of protein bars and other pre-packaged power snacks. Yet there’s nothing better than a quick and easy snack that tastes good and is good for you. That’s why we encourage you to spread out your product offerings this fall. Help your customers create something snackilicious. They’ll love you for it. And you’ll love your sales. Stock it. Spread it. Sell it. Below you’ll find a few of the...

Read More

The Pumpkin Patch of Profit

It’s no secret that most Americans go crazy for pumpkin-flavored anything. Two years ago, sales of pumpkin spice-flavored products hit nearly $350 million in U.S. retail outlets. Let’s take a look at how your business can get a slice of the pie. Sure, it’s seasonal. But it’s a multi-million dollar season. Did you know that 70% of pumpkin spice sales occur between September and November? Now is the time to contact your Europa Sales Rep and get stocked up. Limited time meets unlimited rewards. Absolutely everyone associates this time of year with pumpkin. But people are well aware that...

Read More

Is Lactic Acid Harmful?

Dear EuropaMan, Is lactic acid harmful? A few of my clients have asked for intra-workout products that help control lactic acid buildup in the muscles. – Cole M., Personal Trainer/Supplement Store Owner Dear Cole, I’m glad you asked. There are several myths about lactic acid that just won’t go away. Here’s where the confusion starts: As exercise intensity increases, lactate increases, and thus fatigue increases also. So, it’s obvious that lactate causes fatigue, right? Not so fast. Let’s set the record straight. Top 4 Lactic Acid Myths Myth #1: Lactic acid builds up in your muscles and makes them...

Read More